Menken & Friends
Long Form Branded Content
On the 25th Anniversary of Beauty and the Beast, Disney was looking for an innovative way to put a spotlight on the incredible music written by Alan Menken and Howard Ashman--but also link the film to more recent musical hits, like Frozen
We filmed this roundtable and jam session at Feinstein's 54 Below in New York City. The full-length piece was released on the 25th Anniversary BluRay, and was plugged for weeks on morning shows and online in advance of the re-release.